Outside of my role as a creative lead at RAPP, I engage in directing short films and documentaries. I'm equally passionate about street and automotive photography, often exploring the streets with my Leica to capture the essence of everyday life. Beyond that, I try to connect the gap between lifestyle and the automotive industry here in the UAE through my illustration skills for the brand I'm cultivating.
FILM DIRECTOR
Last year, I delved into a booming passion – starting to work on an automotive documentary series named "Classique Racer." Collaborating with my friend, who serves as the Director of Photography, where I direct the series. Additionally, I've directed and edited mood films for various automotive clients at RAPP, showcasing a diverse range of cinematic styles.
Film direct & script - Film direction & script writing / 2023
Mood Film for KIA pitch / 2022
Mood Film for MG / 2021
Mood Film for KIA pitch / 2022
STREET & AUTOMOTIVE PHOTOGRAPHER
I'm humbly proud to say I have been featured on National Geography, Fujiffilm Middle East, Fujifilm Indonesia, Unsplash, Rapp global , Leica Germany and Switzerland. Eventhough street photography is illegal in the UAE where I can be fined up to AED 500,000 or end up in jail, I still risk it for my passion towards street photography during my free time.
ILLUSTRATOR
I am known by many as an artist/ automotive illustrator for Huriwegen. Before that, I gained experience working for Metlife, a prominent insurance client in the UAE, where my passion for this specific illustration style took root.
